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Thursday, April 5, 2012

FM Music still sucks

I was reading some very good point's by Tom Leykis , on how so many radio station managers and corporate programming systems,  ran FM radio into the ground over the last decade.                                                                                                                               I have to say, people who are honestly not in touch with or deeply into music , really have no business in the programming aspects of radio.                                                                                                                    If you can't pick or decide on the music to play(Programming) on your own, and you have to depend on a focus group to decide your play list.  Perhaps you have no business , deciding on the programming.                                                                                                                     Focus groups only ensures a bunch of clueless people who know even less about music than the corporate people who hired them to make a choice.                                                                                    They ultimately decide on what music gets played on the air, and in the rotation  by 'what music would be less likely  to not  have the channel changed while playing'.                                                                     Which seems to be the biggest factor for focus groups for F.M. radio music programming these days.                                                                                                                       The end result is more of the same, predictable tired and saturated.                                                   Original programming used to make radio exciting.  Now days I can't see why anyone would spend money to advertise on the radio. Radio is dead. However in Dallas we have over 12 Spanish speaking stations on F.M.                                                                        I will honestly say I have  never really been a huge fan of radio. The major factor has always been, I was always able to go find new music on my own.  However I can really see why this had made the night club culture in America with bad music.

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